Sony Expects To Earn $300M From Its PC Releases, But How? Does The Strategy Of 'Recycling' Playstation Games On PC Work? – Yahoo Finance

By Flor Orsetti
Re-releases of first-party PlayStation titles on PC had been climbing the rankings until “Uncharted” and “Sackboy” arrived. What happened?
PC gamers, particularly PC users, will know that Sony (NYSE: SONY)’s PlayStation has been spoiling them with several re-releases of previously exclusive, high-profile titles, for quite some time.
Games like “Horizon Zero Dawn,” “God of War,” and the most recent “Marvel’s Spider-Man” turned out to be a success, staying among the best sellers on the Steam platform for a considerable time. In fact, “God of War,” held the first place for several consecutive weeks, beating new releases like “Elden Ring” and “Monster Hunter Rise.”
The most striking thing about the relaunch of these exclusive games is that they managed to rise again in the general sales rankings, many of them even entering the top 10 charts, as when they were released on their respective consoles.
This is summed up by journalist Stephen Totilo of US financial outlet Axios on Twitter, showing how “Days Gone” and “God of War” climbed the US rankings after PC gamers got their hands on them.
“God of War” went from position 146 to #5, and “Days Gone from” 247 to 20 after their re-releases. It makes perfect sense: Sony is getting its games to be double-best-sellers. First, they launch with a temporary exclusivity of a few years on its consoles, and then they jump to PC, re-releasing the game.
However, this successful trend did not continue with the most recent releases.
“Uncharted: Legacy of Thieves Edition” peaked at 10,851 players in its launch week in mid-October. And while it’s not bad, it’s barely a quarter of what its best-selling counterparts achieved.
While this lackluster performance was still being talked about, matters got even more complicated with “Sackboy: A Big Adventure,” which quickly became the poorest release to date, with a disappointing peak of 610 concurrent players on Steam in its first week.
Unlike on consoles and other PC stores, Valve makes Steam concurrent player data public, as well as estimated sales and other metrics for each game, which are super interesting to measure the success of a title in question.
The page that collects them is SteamDB, where each game has its own file, as can be seen here just like “Sackboy,” and from which the following numbers can be obtained:
“God of War” – 73,529 (January 2022)
“Marvel’s Spider-Man Remastered” – 66,436 (Aug 2022)
“Horizon Zero Dawn” – 56,557 (August 2020)
“Days Gone” – 27,450 (May 2021)
“Uncharted: Legacy of Thieves Collection” – 10,851 (October 2022)
“Sackboy: A Big Adventure” – 610 (Oct 2022)
Barring an outlier, like “Cyberpunk 2077,” which, in 2021, obtained a second boost following the announcement of the Netflix (NFLX: NASDAQ) series, these concurrent player records are rarely broken after launch week. Therefore, the situation of the last two games is worrying, particularly that of “Sackboy.”
What happened, then, to the king of thieves and our “favorite ragdoll,” who couldn’t even catch up with “Spider-Man” and “Kratos”?
Both were announced just over a month in advance, as opposed to “God of War” and “Spider-Man,” for example, which had been confirmed as releases months earlier. Actually, “Kratos” even had its own space in the State of Play, is a video program that shows the latest news, announcements, and trailers from the world of PlayStation. However, not even this boost could drive the expected numbers.
“Sackboy,” meanwhile, didn’t even get a post on the official PlayStation Blog.
It is clear that the Sony console did not release these two games for PC with the usual fanfare. In fact, the company decided to release them without much marketing in the most release-heavy season of the year.
It is understandable that Sony is not dedicating much resources to these releases, with the company currently focused on “God of War: Ragnarok.” However, it is still striking that they drop on Steam just when all gamers are saving their budget for full-price games like the aforementioned “Ragnarok,” “Call of Duty,” “Bayonetta 3,” among others.
Then there is the particular situation of each one. “Sackboy” is a colorful platformer, super adorable; one to play with family or friends. As such, it strikes a chord with PlayStation and Nintendo (OTC: NTDOY) audiences. The genre, nonetheless, is not particularly popular on PC.
On the other hand, “Uncharted” is a collection that includes a fourth installment and an expansion pack. It is to be expected that there will be people who do not want to buy this edition knowing that they do not have the initial trilogy to enjoy.
Much more could be theorized about it, but the facts are clear: PlayStation has two blemishes on its impeccable PC portable game history.
The next release, “Spider-Man Miles Morales,” is slated for November 18. Much more is expected of this title after the success of the first of the saga, released in August. Furthermore, the game is being launched in partnership with Disney (NYSE: DIS)’s Marvel, which is a best-seller everywhere.
The arrival of “Returnal” on Steam was also leaked, a roguelike that had modest sales success as it came out while the PS5 was still facing the worst of its stocking problems. The focus on difficulty and the soulslike style make it a more consumer-friendly PC game, but nothing will be said and done until it’s officially released.
According to its latest financial report, Sony expects to earn $300 million from its PC releases during the new fiscal year ending March 31, 2023. That’s a significant increase from the $80 million and $35 million they expected for the two previous years.
In a few months, we’ll find out if expectations have been met. If they aren’t, Sony may still have an ace up its sleeve. Will it be “Bloodborne”?
Get your daily dose of cannabis news on Benzinga Cannabis. Don’t miss out on any important developments in the industry.
Photo: Courtesy Of El Planteo
See more from Benzinga
Could The Future Of Mobile Games Be Microsoft, Netflix, PlayStation? What Are They Up To?
Video Game Market Sees Another Unexpected Entry As TikTok Follows Netflix’s Steps: What Are The Chinese Giant’s First Moves?
Don’t miss real-time alerts on your stocks – join Benzinga Pro for free! Try the tool that will help you invest smarter, faster, and better.
© 2022 Benzinga does not provide investment advice. All rights reserved.
Yahoo Finance's Dave Briggs discusses General Electric's health care spinoff hitting public markets on Wednesday.
Democrats released six years of Donald Trump’s income-tax returns on Friday, providing further insight into the former president’s tax situation. Trump and his wife, Melania, paid $0 in income taxes for 2020, according to a report released late Tuesday by the congressional Joint Committee on Taxation. The nonpartisan committee’s findings also raised several red flags related to the filings, namely Trump’s carryover losses, loans to his children that may or may not also be considered taxable gifts, and deduction-related tax write-offs.
The über-rich are keeping their powder dry in the new year, a poll of ultra-high-net-worth investors found. Then they'll "pounce."
Two top-notch dividend stocks, with yields of 7.2% and 8%, are ripe for the picking, while another income stock with a yield of nearly 70% could be in for a rough year.
Apple (NASDAQ: AAPL) stock tumbled 4% through 2 p.m. ET on Tuesday, knocking the tech titan below $2 trillion in market capitalization for the first time since 2021, and putting Apple stock a full one-third below the $3 trillion market cap it hit a year ago. As its first stock action of the new year, BNP downgraded Apple stock from outperform to neutral this morning, and slashed its price target on the tech giant by 22%, to just $140 a share. BNP's downgrade is certainly weighing on Apple stock today, but it's worth pointing out that BNP may only be reacting to other news that necessitated the downgrade.
In what hasn't been a common occurrence lately for Meta Platforms (NASDAQ: META) investors, their stock's price bounced higher on Tuesday. In contrast to the slumping S&P 500 index, the social media giant's shares gained nearly 4% on the day. Many employees of ByteDance, the Chinese company that operates the mega-popular TikTok short video sharing app, weren't doing the happy dance on Tuesday.
The big market headline last year has been the steady fall in stocks. The S&P 500 tumbled 19% for 2022, and the NASDAQ has fallen a disastrous 33%. And while recent data shows that there may be some hope on the inflation front, there may still be storm clouds massing for this year’s stock market. In times like these, it’s natural to turn to the high-yield dividend payers. These stocks offer the twin advantages of a steady income stream through regular, reliable dividend payments – and dividend y
“The Cinderella ride is over for Tesla, and Musk now needs to navigate the company through this Category 5 dark macro storm,” Tesla bull Dan Ives wrote in a Tuesday note.
You know it's time to be scared when a TikToker says so.
Tesla investors already lost more than $700 billion on the stock this year. How much more can this S&P 500 stock drop?
Winklevoss and his identical twin brother first rose to prominence through their lawsuit against Mark Zuckerberg, who they claimed stole their idea for Facebook.
Berkshire Hathaway (NYSE: BRK.A)(NYSE: BRK.B) CEO Warren Buffett has a knack for outperforming Wall Street. This outperformance was on display, once again, during the 2022 bear market. Whereas the S&P 500 lost 19%, not including dividends paid, last year, Berkshire Hathaway's share price advanced 4%.
Notable business headlines include SpaceX’s $137 billion valuation, GE’s health care unit begins trading Wednesday under ticker symbol GHEC, and South Korea fining Tesla $2.2 million for alleged violation of advertising law.
The 98-year-old investing legend has spoken.
Devon Energy (NYSE: DVN) paid a gusher of dividends in 2022. Fueled by its innovative fixed-plus-variable dividend framework, the oil company paid investors $5.17 per share in 2022. With the stock recently trading at around $60 per share, Devon's dividend yield is 8.5%.
Phew. The S&P 500's horrible year that was 2022 is finally over. And analysts have picked their favorite spots.
Warren Buffett is known for embracing a value investing model, which entails finding stocks that look undervalued relative to their intrinsic worth. It's why you'll often see stocks with low valuations in the Berkshire Hathaway portfolio. One of Buffett's newer positions in Berkshire is Brazilian fintech startup Nu Holdings (NYSE: NU), which saw its stock price fall nearly 60% in 2022 despite excellent performance.
(Bloomberg) — Brazilian President Luiz Inacio Lula da Silva has pledged to steer the state-controlled oil giant Petrobras in a more populist direction and investors aren’t happy. Most Read from BloombergChina’s Foreign Minister Says ‘Deeply Impressed’ With AmericansShopify Tells Employees to Just Say No to MeetingsMcCarthy Loses Third Round of Voting for House SpeakerPetroleo Brasileiro SA will shield consumers from sharp fuel price swings and increase investments in refining projects to curb f
In this article, we will take a look at the 10 cheap semiconductor stocks to buy now. If you want to explore similar stocks, you can also take a look at 5 Cheap Semiconductor Stocks To Buy Now. The semiconductor industry is highly cyclical, meaning that demand for semiconductor products fluctuates in regular intervals. This […]
There's no doubt that money can be made by owning shares of unprofitable businesses. For example, although…


Leave a Reply

Your email address will not be published. Required fields are marked *